The story behind the sass
Holiday humor that knows the assignment
About Shamash Sass
Shamash Sass makes greeting cards and merch for Jewish families who have heard “so it’s like Jewish Christmas?” one too many times.
Our Running Bit
Every product speaks the same language: toast-style wishes, specific family observations, and affectionate exasperation. Think gelt, latke logistics, explaining the shamash for the hundredth time, and a well-timed “Feh This.”
Made for Your People
These are gifts for sisters, hosts, Jewish moms, interfaith households, and anyone who wants holiday humor that feels lived-in rather than generic. Start with a card, add a mug or pillow, and bring a little more sass to all eight nights.